Marketing Specialist - Hamilton, ON, Canada - JOB BANK CANADA

JOB BANK CANADA Hamilton, ON, Canada

1 week ago

Description

Overview

Languages French Education

Bachelor's degree

Experience 2 years to less than 3 years Work setting

Business

Responsibilities Tasks

Develop policies
Supervise professional and support staff and students
Train and supervise staff
Administer programs to promote industrial and commercial business investment in rural and urban areas
Perform administrative tasks
Plan development projects
Develop venture capital sources
Recruit and hire staff
Respond to enquiries from members of the business community concerning development opportunities
Provide advice on procedures and requirements for government approval of development proposals
Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment
Conduct comparative research on marketing strategies for industrial and commercial products
Prepare reports, research papers, educational texts or articles
Act as spokesperson for an organization
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
Develop, implement and evaluate communication strategies and programs
Gather, research and prepare communications material
Initiate and maintain contact with the media
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
Prepare sports, literary, performance or other contracts
Provide consulting services to government and other organizations
Conduct analytical marketing studies
Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
Review and evaluate commercial or industrial development proposals
Design market research questionnaires
Develop portfolio of marketing materials
Evaluate customer service and store environments
Design, conduct and analyze quantitative and qualitative research projects
Develop feasibility studies
Conduct online marketing, E-commerce and Website promotions
Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
Prepare funding applications
Develop marketing strategies
Ensure appropriate business/commercial licenses are in place
Deliver presentations at conferences, workshops or symposia
Develop and implement business plans

Supervision

1 to 2 people

Experience and specialization Computer and technology knowledge

Microsoft Publisher
Salesforce
MS Office
MS Outlook
Adobe Dreamweaver
Adobe Photoshop
HTML editing software
MS Access
MS Excel
MS PowerPoint
MS Word

Area of specialization

Audio/audio-visual
Interactive/new media

Additional information Work conditions and physical capabilities

Work under pressure
Tight deadlines
Fast-paced environment
Attention to detail
Overtime required
Large workload

Personal suitability

Client focus
Efficient interpersonal skills
Excellent oral communication
Excellent written communication
Flexibility
Initiative
Judgement
Organized
Team player
Accurate
Dependability
Reliability

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