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    Account Executive - Toronto, Canada - Hawkeye

    Hawkeye
    Hawkeye Toronto, Canada

    1 week ago

    Default job background
    Full time
    Description

    Job Description

    This person assumes a broader responsibility for the account. They begin to develop relationships with clients and follow-up on the different projects/dockets opened to facilitate their realization. This person continues to be resourceful, well organized and detail-oriented but now begins to demonstrate their knowledge, ability and desire to initiate projects. For Digital/CRM, the Account Executive needs to understand Digital Channels (Email, Web, Social, Display) and the different steps within the execution process. The Account Executive also manages the following:

    1. Project Management:

  • Manages/responsible for project execution & ensures all timelines are met, including production processes such as Link Matrices, QA staging, and Studio for Print
  • Process day-to-day material thoroughly
  • Be maniacal about details and follow-up
  • Be an advocate for the client
  • Ensure management of client expectations around timing, deliverables, and budget
  • Ensure/Escalate any client requests that go against brand guidelines and/or items that create inconsistencies in design principles
  • Always understand why something is being done/where it fits

    • 2. Communication Skills:

  • Communicate effectively (written & oral), keep informed and keep others informed, presentation skills -
  • Lead project meetings with client as well as internally
  • Develop and distribute contact reports as necessary

    • 3. Understanding of Clients Business: -

  • Develop an understanding of the client's business and their customers
  • Begin to understand the customer lifecycle and customer experience
  • Begin to develop points-of-view that will help build the clients business and uncover areas of opportunity
  • Stay on top of analysis/competitive landscape of the client/products
  • Provide thought leadership on internal reviews with insights around anticipated client feedback
  • Begin to assist Account Director in writing communication plans

    • 4. Creative Strategy Preparation:

  • Understand client's business objectives and communicate to the team
  • Begin to develop the ability to write a creative brief, with input along the way
  • Begin to understand testing and how they can be implemented for better results
  • Begin to understand how/when to utilize different CRM solutions/capabilities to enhance response and/or customer experience
  • Provide creative teams with all information/assets necessary to kick off projects, including past campaign learnings/results

    • Qualifications

    Qualifications

  • 1-3 years experience within an agency environment or marketing position
  • Ability to multi-task and maintain a high standard of work within a fast-paced and dynamic environment
  • Strong project management skills; good attention to detail and cross-team coordination
  • Proficient in Microsoft Office applications such as Outlook, Word, Excel and PowerPoint
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