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    Sales & Marketing Coordinator - Edmonton, AB, Canada - Keeran Networks

    Keeran Networks
    Keeran Networks Edmonton, AB, Canada

    1 week ago

    Default job background
    Description

    Position Overview

    We are looking for a highly organized individual to join a young, fun, and rapidly growing IT service company by assisting the Business Development Team in two (2) key areas:

    1. Sales Coordination (25%):

    • Ensure all sales opportunities are accurate and properly tracked in HubSpot
    • Help advance sales opportunities through the sales pipeline stages by consistently following up and keeping the BD Team organized
    • Qualify new leads using phone script
    • Book initial first time (face-to-face) appointments with new prospects
    • Send information out to prospect for a smooth network audit & business assessment
    • Assist in preparing presentations and prepping office for prospect pitches
    • Input won deals from HubSpot into ConnectWise
    • Facilitate sales-to-service hand-off from BD Team to Information Services Team
    • Format Word, Excel, and PowerPoint documents to Keeran's brand standards

    2. Marketing Coordination (75%):

    • Work with marketing company to build and manage inbound marketing, demand generation, and marketing automation for web leads via HubSpot
    • Report qualified vs. unqualified marketing leads to SEO/SEM company weekly (organic vs. PPC)
    • Help refine website copy according to SEO/SEM company's suggestions and best practices
    • Create content for weekly blogs, monthly newsletters, and quarterly eBooks
    • Create drip marketing email follow ups, phone calls, and events/meetings

    · Work with telemarketing company to scout list data for accuracy, # of computer users, and current IT provider; as well as provide bi-weekly reporting on qualified leads

    · Create and coordinate a calendar of sales events like an open house party, lunch 'n learns, movie theater rental, trade shows, webinars, etc. for top of mind awareness

    · Work with key vendors and marketing company to develop targeted campaigns and create email blasts for account-based marketing

    • Work with marketing company to refine client touch pieces such as SWAG, Follow Up materials, and Client Onboarding Kit
    • Scan and categorize business cards for executing relevant marketing campaigns

    Peripheral Job Functions

    · Manage social media

    o Facebook

    o Instagram

    o Twitter

    o LinkedIn profiles

    o Google reviews

    • Create network diagrams in Visio based on input from Information Services Team
    • Research key line-of-business applications for specific verticals/industries
    • Format and prep RFP responses based on input from Information Services Team

    Professional Qualifications

    · Sales, Marketing, and/or Communications background (education and/or experience)

    · Administration background (education and/or experience)

    Personal Attributes

    · Highly organized

    · An ability to work independently with minimal supervision

    · Strong and effective oral and written communicator

    · The ability to work under pressure and to prioritize work effectively

    · Proficient knowledge of formatting Microsoft Word, Microsoft Excel, and Microsoft PowerPoint documents

    · Knowledge of (or ability to quickly learn) Microsoft Visio

    · An acceptance of, and commitment to work according to, the organization's policy

    #J-18808-Ljbffr
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