- Responsible for leading local market commercial teams' digital transformation to provide omnichannel capability and operational expertise that optimizes delivery of seamless customer engagement and exceptional experience.
- Responsible for 1:1 and 1:few sharing, teaching, coaching and application of frameworks for omnichannel digital product planning, digital product subject expertise provision and resource allocation modeling that can be leveraged by in-market teams.
- Responsible for driving brand performance within cluster and market in partnership with commercial teams against overall OSO KPIs and other omnichannel objectives.
- Responsible for embedding capabilities within affiliate businesses such as channel goal definition, content creation, mix selection and roll-out strategy, customer journey mapping, campaign calendar and channel orchestration and measurement.
- Responsible to contribute to the objective assessment of market performance specific to designated brands/business, and responsible to create and carry out action plans / performance plans where markets are underperforming.
- Responsible for various marketing enablement solutions, ways of working, and other content and marketing operations elements specific to the local market and environment.
- Responsible to remain aware of multiple ongoing objectives and initiatives such as: strategic brand marketing, Content Operations, Content Platforms, and Omnichannel excellence among others.
- Represent the business needs, use cases, challenges, and feedback to support the continued evolution of the OSO digital transformation ambitions and agenda.
- Key member of the Omnichannel Operations team encouraged to champion overall organizational ambitions and play an active role as part of the reason why we'll be successful.
- Reports to Head of Omnichannel Experience Partners for Established Region (Europe & Canada).
- To coordinate/collaborate with ComEx Head/ Business Unit Director and other colleagues at the affiliate level to ensure there is alignment. The individual will be co-located with the Affiliate team and critical to their success will be their ability to continue to integrate within the local teams, providing value derived from global programs and initiatives while ensure local relevance and pull through. The individual is also expected to abide by the Affiliate code of conduct as per Employee handbook.
- Peer group: Other OSO Experience Partners, local market and regional commercial director roles.
- Scope: Support to regional or local organization. Requirements
- Bachelor's degree
- Solid experience within pharmaceuticals, healthcare, and/or multinational corporation with global operations and local footprint.
- Brand marketing experience including digital strategy, digital marketing, and other multi-channel and content creation roles.
- Results oriented individual who can see gaps in delivery and knows how to bring solutions that enhance effort and operation.
- Communication and presentation skills including the ability to influence.
- Proven decision-making and strategic thinking skills leading to successful outcomes.
- Demonstrated ability to present complex issues and contribute to high level presentations and discussions.
- Demonstrated ability to develop and maintain effective collaborative relationships with team members, management, and internal/external partners.
- Demonstrated ability to be a consistent high-level contributor or leader of multiple projects, processes, or functions.
- Ability to support cross-functional teams to deliver against common goals.
- Demonstrated experience influencing without authority.
- Proven track record of success being a high-level independent and team contributor to lead multiple projects and processes.
- Experience working with teams / individuals with varied cultural backgrounds & learning styles.
- Willingness to travel (approximately 10-20%).
- Fluent in English.
- Previous omnichannel design experience within FMCG and/or other content rich marketing industry.
- Previous digital transformation experience and/or other coaching and consulting/advisory type roles enabling others to learn and grow from your experience.
- Previous use of marketing automation technology and/or agency experience.
- Advanced degree, with experience in healthcare and/or pharmaceutical marketing.
- Experience within oncology and other specialty brands.
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Omnichannel Experience Partner - Markham, Canada - Astellas Pharma Inc.
Description
Job DescriptionOmnichannel Experience Partner
Astellas Canada –
At Astellas, we strive to become a cutting-edge, value-driven life science innovator. This means working at the forefront of healthcare change to turn innovative science into VALUE for patients.
What sets us apart is our focus on patients, our pioneering innovation, our collaborative culture, and the passion of our talented people.
Making a positive impact on patients' lives is the purpose behind everything we do. At Astellas, we are relentless in our pursuit of scientific progress and in tackling unmet medical needs, demonstrated by our legacy in oncology, overactive bladder and transplant and our impressive pipeline in women's health, blindness and regeneration, genetic regulation, immuno-oncology, mitochondria, and targeted protein degradation.
About Us:
We are a global pharmaceutical company headquartered in Japan, with a team of more than 14,000 managing operations in approximately 70 countries around the world. We are in the Top 30 global biopharma company based on global revenues and are predicted to be one of the Top 10 Cancer Drug Makers of 2024 by Fierce Pharma.
In Canada, we are growing to meet the exciting opportunities realized by our legacy brands and rich pipeline of innovative treatments.
We are looking for candidates who will thrive in our entrepreneurial and empowering environment where talent and leadership flourish. Do your values align with our Astellas Way - patient focus, ownership, results, openness and integrity? Then we would love to hear from you.
From the first day in role, everyone at Astellas has a responsibility for creating a brighter future for patients around the world. We nurture exceptional relationships with our employees to allow them to thrive, foster innovation, and deliver exceptional business results. We work to create a culture where our people feel empowered to pursue brave ideas and ambitious outcomes, to have the confidence to be accountable for a higher standard of performance and embody a competitive and solutions-oriented mindset.
Our expertise, science and technology make us a pharma company. Our open and diverse culture is what makes us uniquely Astellas.
Astellas Pharma Canada (APCA) is currently searching for a Omnichannel Experience Partner reporting to the Lead, Omnichannel Experience Partners.
Description:
The Omnichannel Experience Partner, Canada interfaces with brand & therapeutic areas of the local Canada affiliate and is responsible for supporting delivery of optimal customer engagement and experience. This role will interact closely with commercial teams to maximize the operating processes. The scope of this role is dedicated to Canada and requires a broad mixture of skills such as technical comprehension, process details, peer influencing, analytical abilities and the ability to apply operational knowledge to achieve strategic objectives.
Essential Job Duties:
Organizational Context:
Qualifications
Required Education:
Work Experience:
Skills/ Knowledge:
Preferred Qualifications:
Additional Information
Astellas Pharma Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the hiring process.
Astellas Pharma Canada requires full Vaccination against COVID-19 as a condition of employment. Reasonable accommodation to this policy may be granted for a valid accommodation request under human rights legislation.
No telephone inquiries, in-person applications, or agencies please. While we appreciate all applications, only candidates under consideration will be contacted.