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    Implementation Specialist - Toronto, ON, Canada - Hotspex Media Inc.

    Hotspex Media Inc.
    Hotspex Media Inc. Toronto, ON, Canada

    1 week ago

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    Description
    Join Hotspex Media
    #1 Ranked Media Buying and Planning Agency on Clutch.
    Finalist 'Game Changing Ad Tech', 2023 Drum Awards
    Deloitte Fast 500

    The Analytics Implementation Specialist will be a key player in the Data Enablement Team, facilitating agile development processes and ensuring timely delivery of web analytics solutions to our clients.

    This role involves enabling the team to implement and maintain digital data capture processes, primarily using Adobe (Adobe Analytics, Adobe Launch) and Google Analytics tools (GA4, Google Tag Manager).

    Collaboration with both internal and external teams to ensure alignment of data capture requirements and project delivery timelines.

    Coordinate with cross-functional teams such as Project Management, Marketing, and IT to ensure alignment on project priorities and timelines.

    Partner closely with the Director of Data Enablement to align analytics implementation with business objectives and requirements.
    Lead migration projects from UA/GA360 to GA4, including creating implementation plans and developer guides.
    Architect and lead the technical vision for web analytics implementation, testing, and reporting within the Google marketing stack.
    Bachelor's degree in computer science, mathematics, website development, or related fields.
    Proven experience in an agile working environment.
    Strong grasp of online marketing and web analytics fundamentals.
    Experienced in digital analytics implementation and data capture processes, preferably with Adobe Marketing Suite and/or Google Marketing Suite.

    Proficient in JavaScript and HTML; experience coding Adobe plugins or creating custom templates in Google Tag Manager is a plus.

    Preferred experience with Angular, React, or similar frameworks.
    Familiarity with digital marketing KPIs and customer experience metrics.
    Initial Video Screen minutes)

    Work From Home :
    many of our team members work from home, but come into the office as you'd like
    ~ Globetrotter:

    For up to six weeks every year, you can work anywhere you'd like as part of our 'Globetrotter' remote work policy.

    ~ Benefits + Wellness :
    enjoy a comprehensive package that includes a health spending account that you can use at your discretion.
    ~We also close during the holiday break.
    ~ Extended Long Weekends :
    for each statutory holiday, we'll close our office and extend the holiday to a 4-day weekend.


    Got Your Back :
    we take care of each other. We support one another. We are flexible, inquisitive and positive. Any innovation must start with yes.
    Hotspex Media Inc. is an equal opportunity employer and values diversity in its workforce.
    #
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