Jim Murray

7 years ago · 1 min. reading time · ~10 ·

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For Those Who Are Still Confused About beBee Ambassadors

For Those Who Are Still Confused About beBee Ambassadors

Some Simple Truths About beBee Ambassadors We do not operate as a traditional cohesive unit. Each ambassador has their own approach as defined by their skill sets and their ideas. And this is encouraged by beBee's management We are not Influencers in the sense that LinkedIn defines Influencers. Although we may have some influence because most of us write posts regularly. We are not paid for the work we do. Right now you can file it under sweat equity. Any benefits that accrue are yet to be determined. We are a team, in that each ambassador supports the others to the best of their ability & available time. Our main objective is to make people on other social media sites aware of beBee and encourage them, mainly through our own personal experience, to add participation on beBee to their other social media activities. Being a brand Ambassador doesn't make us elite, privilaged or otherwise special in any way. This is because beBee was intentionally designed without a class structure. It's has management. It's has staff. It has volunteer ambassadors. And and it has users. But there is no hierarchy These are just descriptors, not a ranking. www.bebee.comMy dear fellow Bees:

I was appointed a beBee brand ambassador a few months ago. I'm not exactly sure how this came about. Mostly likely because I had, since coming to beBee, become very interested in attracting people to the site.
I behave this way because I am a marketer and an advertising animal. It's in my DNA. So I started coming up with ideas that I could use to get some attention for beBee, mainly on LinkedIn, Twitter and Google+.
I focused on LinkedIn primarily because I knew a lot of people there who were in the process of having their followings decimated by LinkedIn's behavior towards them, just like they did to me.
https://www.linkedin.com/pulse/wall-jim-murray?trk=mp-reader-card
But I also undertook these activities because I was genuinely excited by the prospect of being part of the first wave on a relatively new social/business media site, and really wanted to share that with the peeps I knew over in the Lumpy Kingdom.
So my assumption is that this was considered to be a good service, and so I was made a brand ambassador.
I am currently one of about twenty brand ambassadors, who are all doing the same sort of thing as I do in their own ways.
However, since the program started, there has been a bit of confusion as to just what being an beBee ambassador means. This confusion stems, for the most part, from the frame of reference that most people who come here have bought with them from LinkedIn.
And it's not a very pleasant one at that.
They see beBee ambassadors as something akin to LinkedIn 'Influencers', who were, in fact, an elite class on LinkedIn. They were heavily promoted on LinkedIn Pulse, although they mostly wrote workplace oriented crap. But they furthered the LinkedIn agenda, which never really had anything to do with promoting independent writers, although LI tried to bullshit everyone into believing that wasn't the case.
But I digress.
What you see below are some simple truths, to the best of my knowledge, about beBee ambassadors. My hope is that this clarifies things to some extent and gets you thinking in beBee terms as opposed to LI terms.
Sincerely, Jim

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If this post resonated with you, please feel free to comment and share it with your network.

If you want to read more of my stuff, you can do that here:

https://www.bebee.com/publisher/@jim-murray
Download my free ebook, Small Business Communications For The Real World, 
https://onwordsandupwords.wordpress.com/2013/11/24/small-business-communications-for-the-real-world/
All my profile and contact information can be accessed here:
https://www.bebee.com/producer/@jim-murray/this-post-is-my-about-page


All content copyright 2016 Jim Murray. All rights reserved.








#Influencers #Twitter #LinkedIn #LI #Bees
Comments

Kevin Pashuk

7 years ago #23

#34
I much prefer the term 'effluent agitator'...

Jim Murray

7 years ago #22

#32
I left myself some wiggle room. Alwasy leave wiggle room.

Jim Murray

7 years ago #21

#33
Yeah, we're all kind of shit disturbers in out own way Kevin Pashuk

Kevin Pashuk

7 years ago #20

I don't know if my post about being on the in crowd started the ruckus (https://www.bebee.com/producer/@kevin-pashuk/calling-all-misfits-non-conformists-and-outliers-it-s-hip-to-bee-square) but for those who read the post, I was certainly talking about the potential to ruin the concept of Ambassadors if we carried our baggage over from the other platforms. Perhaps it's a good time to drag out a post I wrote near the end of June? I've think we've come full circle in our discussions. In it, I describe the behaviour expected of every bee. https://www.bebee.com/producer/@kevin-pashuk/so-you-want-to-be-a-bebee-ambassador

Kevin Pashuk

7 years ago #19

#3
I'm not sure you have a 'last word' on any subject my Beezer friend.

Lisa Gallagher

7 years ago #18

Perfect Jim Murray, thank you!

Milos Djukic

7 years ago #17

#26
Not at all dear . Friends like Pamela forever, of course :)

Milos Djukic

7 years ago #16

#24
David Grinberg, my dear friend from USA. I would like to express my gratitude for all that you have done. I am most grateful for your support, kind sir. Your strong human-centred leadership and strategic communication skills along with your generous support of people has earned you much deserved respect. You're a true citizen of the world and philanthropist. I am grateful for your kindness, loyalty and commitment to all of us.

Milos Djukic

7 years ago #15

#23
Very true !

David B. Grinberg

7 years ago #14

#22
I can personally attest that Milos Djukic is a peace-loving and noble man with only honorable intentions. He has been a dear friend to me over the years, who always spreads encouragement and support and goodwill -- in addition to gracing us all with his wonderful writing, unique perspectives and important insights from his beautiful mind. Thank YOU, Milos, for all you do to make the world and social media space a better place. I salute you!

Milos Djukic

7 years ago #13

#21
Dear , I am a peacemaker, not a fighter :)

Milos Djukic

7 years ago #12

Kudos Jim Murray and I call that "The Fractal Revolution in Society, Social Media (beBee) First" "Our future "Brave New World", despite some dogmatic principles could be a lot of different place, much better too and full of some glittering prizes for all of us. Even perhaps only on this micro scale where we have some influence, if not globally. We are on the same mission and fortunately we are not alone. The Fractal Revolution in Society, beBee affinity network is the first social media." - from "The Fractal Revolution in Society, Social Media First", LI long-form post (September 4, 2016): https://www.linkedin.com/pulse/fractal-revolution-society-social-media-first-milos-djukic?trk=prof-post

David B. Grinberg

7 years ago #11

Masterfully articulated, Jim Murray, with many potent points. I not only would reiterate everything you wrote, but just add the following to buttress it: Every single bee is an "influencer" in their own right, from sharing buzz, sweet honey, and Live Buzz, and more. beBee is a level playing field which thrives on an active and enthusiastic user base with very high engagement because of an awesome user experience. On the flipside, all the decade-old competitor social media monoliths appear to not give a hoot about the user experience, customer service, enhancing engagement, etc. In short, this positions beBee as a rare oasis in a dry and barren desert for indepedent writers/bloggers and all users. Moreover, so much innovative progress has been made in under 2-years that I can only imagine the positive future that lies ahead. Thanks for all YOU and every bee does to spread the buzz about this amazing social platform, which has so much promise and future potential. Buzz on! cc: Javier beBee

Laurent Boscherini

7 years ago #10

Excellent approach by its examplarity. Well done Jim Murray.

Laurent Boscherini

7 years ago #9

Excellent approach by its examplarity. Well done Jim Murray

Jim Murray

7 years ago #8

#9
Nope. Chas Wyatt Not that I can recall.

Pascal Derrien

7 years ago #7

#6
Indeed I know a few ''real'' country Ambassadors in Dublin and they fit that description you woull like them maybe the Mexican one is larger than life :-)

John White, MBA

7 years ago #6

Case closed!

Dean Owen

7 years ago #5

Well said Jim!

Jim Murray

7 years ago #4

#2
Thanks boss (LOL)

Jim Murray

7 years ago #3

#1
Yeah. I don't want to get into the reasons why I created this other than to agree. This is pretty much my last word on the subject. Thanks Pascal.

Javier Cámara-Rica 🐝🇪🇸

7 years ago #2

Crystal clear :)

Pascal Derrien

7 years ago #1

Fair take and I suppose it will be OK to close that topic it can not be any clearer can it? :-)

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