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    Digital Marketing Coordinator - Toronto, Canada - WebSan Solutions Inc

    WebSan Solutions Inc
    WebSan Solutions Inc Toronto, Canada

    2 weeks ago

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    Description

    Overview

    The Digital Marketing Coordinator works with the Sales and Marketing Team to create brand awareness and generate leads.

    WHAT YOU DO

  • Produce marketing material such as e-mail campaigns, brochures, blogs and press releases
  • Conduct market research to identifynew trends, opportunities, and customer preferences
  • Learn the features and capabilities of WebSan's various ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) software solutions that we provide to our customers and assist with live chat and customer inquiries as required
  • Optimize content for search engines and lead generation
  • Manage our LMS (Learning Management System) which will include responding to user inquiries, adding/removing users and generating reports
  • Manage and promote monthly webinars to clients and prospects
  • Monitor social media accounts
  • Generate ideas for marketing plans and strategies with the Marketing Team
  • Edit marketing videos and upload them to YouTube
  • Create or present video content for our YouTube channel (training videos and webinars)
  • Plan and coordinate digital marketing-related events, such as virtual conferences or product launches
  • Update and maintain the company website with relevant content
  • Reports to:Marketing Manager

    • WHATS IN IT FOR YOU?

  • Become part of a team-based workplace that values diversity and promotes remote flexibility
  • A competitive salary with great growth potential, Growth Sharing Plan (GSP), a Health Care Spending Account, and an RRSP matching plan
  • An opportunity to make an impact and advance your career
  • Join an award-winning Microsoft Partner with over two decades of reputable experience in the market

    • WHAT YOU HAVE

  • Diploma or University Degree in Marketing or Business with a specialization in Marketing
  • 2+ years Digital marketing experience preferably in the IT industry
  • Previouswork experience in marketing is a definite asset
  • Excellent verbal & written communication
  • Engaging interpersonal skills
  • Experience with a CRM/ Marketing Automation/ CMS system is considered an asset
  • Experience with video editing software is considered an asset
  • Strong MS Office skills
  • Ability to work well under pressure & in a close team environment
  • Good knowledge of general marketing practices
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