Manager Marketing - Toronto, ON, Canada - SWATCH GROUP

SWATCH GROUP Toronto, ON, Canada

6 days ago

Description

Marketing Manager - TISSOT

As the Marketing Manager, the position will be responsible for supporting the Marketing efforts in Canada including but not limited to: responsible for project management (work-back) and weekly meeting coordination, preparation of Annual marketing objectives, strategies and development of annual master marketing plan, develop and maintain annual marketing budget, oversee elements of approved co-op plans to ensure plans are executed, and manage execution elements of the brands events.

Prepare Annual marketing objectives, strategies and development of annual master marketing plan.
Work with a broad cross-functional team to manage and execute marketing, advertising and sales programs.
Recap and analysis of marketing programs inclusive of sales results.

Collaborate with Brand Manager to ensure communication related to new product launches and 360 degree support is shared with Sales Reps and Trainer/Merchandiser.

Negotiation of marketing and media programs with vendors.
POS management (in store displays, visuals, managing roll-out of new displays, online website layouts, etc.)
Collaborate with HQ team in Switzerland for marketing activities, local events, displays, trade show participation, etc.
Work with ad agencies as needed for local and national marketing activities
Providing marketing support to sales managers for independent retailers as well as big chain retailers
Act as brand liaison for PR activities and updates, coordinating all public relations activities
Develop and maintain annual marketing budget
Create and Manage monthly budget reports such as project sheets, IO's, PO's and make sure all marketing related expenses are tracked
Oversee approval processes for brand spending with the finance department.

Oversee elements of approved co-op plans to ensure plans are appropriately executed as defined and report results for use in future programs.

Ensure sign-off of the Annual Co-op Marketing Plan.
Manage execution elements of Brand Events such as project management (work-back) and weekly meeting coordination.
Responsible to be the liaison with event agency regarding furniture, displays, creative etc.

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Manager Marketing - Toronto, ON, Canada - SWATCH GROUP

Description

marketing manager

Marketing Manager