Assistant Manager, On Premise - Ontario, Canada - Pernod Ricard España SA

Description

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Assistant Manager, On Premise

Company Name: Corby Spirit and Wine Limited

Location: Toronto, ON, Canada

Hiram Walker and Corby's portfolio of owned brands include some of the most renowned brands in Canada, including JP Wisers, Canadian Whisky, Lamb's Rum, and Polar Ice Vodka. Corby distributes leading Pernod Ricard international brands such as ABSOLUT Vodka, Chivas Regal, Glenlivet, Ballantine's Scotch Whiskies, Jameson Irish Whiskey, Beefeater Gin, Malibu Rum, Kahlua Liqueur, Mumm Champagne, Jacob's Creek, Wyndham Estate and Stoneleigh wines. An overview of the entire Corby portfolio shows over 5,000,000 cases sold annually, with Corby being a significant importer of wines and having an approximate 21 percent market share of spirit sales in Canada. We were named one of Canada's Best Workplaces for 7 years by The Great Place to Work Institute Canada, based on employee survey results and an audit of workplace excellence and people management practices.

Working here is all about igniting conviviality in all that we do. Derived from the French word convivialité, it means human connection, authenticity, friendly, and jovial. We are in the business of creating moments that matter, starting with how we work Let your ambition lead you toward outstanding opportunities with progressive rewards. For insight on our heritage please click:

Position Summary

The primary purpose of this role is to provide support on all National On Premise initiatives from planning through to execution and post mortem measurement (with support from Procurement team). The vision of this role is to bring the brand strategies to life in a relevant and engaging way at one of the key connection moments for the consumer.

The Assistant Manager, On Premise will report to the Sr. Manager Omni Channel Strategy & Planning and will both lead and support program initiatives. This role will provide full support of the National Account Chains On Premise business including both planning & execution, while only providing partial support for the Key Independents Channel on planning.

In order to deliver excellent programming, this role requires a cross-functional way of working both internally and externally with On Premise Chain Account customers and key BTL agencies; leading the day to day contact with the OP BTL agency in particular.

The Assistant Manager, On Premise will possess a high-level understanding of the Corby Brand portfolio; Brand plans, key initiatives and Brand positioning. In addition, this role will have a deep knowledge of the On Premise channel Nationally including key trends and market insights and key National Account customer priorities and opportunities.

Key Responsibilities

• Support on the development and execution (with support from Procurement team) of channel and segment specific consumer engagement ideas and activations in the On Premise channel that bring the key brand strategies to life in an engaging way with target consumers, driving equity and conversion on the right brands at the right time (focus on national with some provincial level programs).
• Support the Manager, On Premise in the development of strategic National Account programming, and ad hoc On Premise Programs as required; always finding ways to integrate digital / social / e-crm into programs where applicable.
• Support the Manager, On Premise in the development of customer presentation decks: annual planning, insight findings & proposed action plan.
• Lead the design, approval, procurement, and delivery of all required POS for National Account program execution (as agreed to with specific National Chain Accounts).
• Ability to read and extract learning from On Premise Insights Tools and build learnings into actionable plans.
• Collaborate with and seek input from the OP Taskforce and Regional Trade Marketing Managers (RTMMs) in the regional / account specific customization requirements for each province, on all participating programs.
• Demonstrate the ability to influence, engage and collaborate with key stakeholders throughout the life of projects / initiatives and manage multiple programs at a time.
• Effectively manage BTL budgets for owned programs.
• Collaborate with procurement team to ensure all planned initiatives are field ready (delivered on time, on budget) and have good customer / outlet fit – Procurement team to ensure RTMMs have the necessary information for flawless execution against planned objectives.
• Administrative support on budget management, activity trackers and monthly business updates.
• Performs other duties, as required.

Preferred Education/Experience

• Minimum College education
• Minimum 2 years' experience in Sales / Marketing within CPG, Hospitality and/or alcoholic beverages
• Strong communication, presentation, and interpersonal skills (written and oral) a must
• Strong project management experience a must with exceptional organization skills and attention to detail
• Previous brand/event activation experience an asset
• Digital and E-crm experience an asset
• High level of initiative and entrepreneurial spirit
• Creativity and drive to bring new ideas to life
• Team player
• Travel = up to 10% of time

Technical Competencies

• Proficient in Microsoft office

We welcome and encourage applications from individuals from all groups, including aboriginal, women, visible minorities, and persons with disabilities, regardless of race, ethnicity, sexual orientation, creed, family status, national origin, age, and gender.

Pernod Ricard and its Canadian Affiliates Corby Spirit and Wine Limited, and Hiram Walker & Sons Ltd. are committed to providing accessible employment practices. Should you require accommodation during any phase of the recruitment process or wish to view our accommodation policies, please contact the Human Resources Department at Accessibilty For Ontario Applicants, our practices are in compliance with the Accessibility for Ontarians with Disabilities Act and the Ontario Human Rights Code.

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About Us

Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,448 million in FY20.

Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions: Seagram (2001), Allied Domecq and Vin&Sprit Pernod Ricard, which owns 16 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive brand portfolios in the industry, including: Absolut Vodka, Ricard pastis, Ballantine's, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier-Jouët champagnes, as well Jacob's Creek, Brancott Estate, Campo Viejo, and Kenwood wines.

Pernod Ricard's brands are distributed across 160+ markets and by its own salesforce in 73 markets. The Group's decentralised organisation empowers its 19,000 employees to be true on-the-ground ambassadors of its vision of "Créateurs de Convivialité." As reaffirmed by the Group's strategic plan, "Transform and Accelerate," deployed in 2018, Pernod Ricard's strategy focuses on investing in long-term, profitable growth for all stakeholders.

The Group remains true to its three founding values: entrepreneurial spirit, mutual trust, and a strong sense of ethics, as illustrated by the 2030 Sustainability and Responsibility roadmap supporting the United Nations Sustainable Development Goals (SDGs), "Good times from a good place." In recognition of Pernod Ricard's strong commitment to sustainable development and responsible consumption, it has received a Gold rating from Ecovadis.

Pernod Ricard is also a United Nation's Global Compact LEAD company.