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    Marketing Director - Montréal, QC, Canada - Alludo

    Alludo
    Alludo Montréal, QC, Canada

    2 weeks ago

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    Description
    Director of Growth Marketing

    Push the boundaries of tech.

    We are seeking a strategic and detail-oriented Director of Growth Marketing to join our Online Sales and Marketing (OSM) team, focusing on driving acquisitions for our Parallels business.

    The top creative and technical minds could work anywhere.

    It's an exciting time at Alludo, with new leadership, a refreshed brand (you probably know us as Corel or Parallels), We want you to feel safe to be who you are, take risks, and show us what you've got.

    ~ Home Office, Sweatpants? Let's talk more about the Director of Growth Marketing role and see if we're destined to be together.

    As the Director of Growth Marketing, you will:
    Set the strategy across all areas of growth marketing (paid, lifecycle/email, website optimization), with the ability to be hands on particularly in web optimization
    Skilled in managing relationships with stakeholders from product, data analytics, creative services and MarTech teams
    Be extremely data driven be an expert at defining, setting, and reporting on full-funnel KPIs (working with a data science/analytics team)
    Over 10 years of experience in growth marketing, with at least 5+ years developing B2B and B2C growth experiments in the SaaS space
    Breadth in all areas of growth marketing, with deep expertise in demand gen, website management & conversion rate optimization, and marketing ops and analytics
    Proficiency in full-stack of marketing tools: You understand the importance of testing and scaling what works, and can prioritize tests and find ways to get them out quickly
    Strong business acumen, including building business cases and developing clear hypotheses
    Drives decisions with both quantitative user data and qualitative user feedback. Can articulate WHY a shift in the data might be happening
    We offer a fully remote workspace. There is no pressure to work in an office whatsoever.
    We have flexible work arrangements and locations to suit your style.

    Hours are flexible, too Our comprehensive collection of creative, collaborative, and productivity solutions propel your teams on their journey.

    Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications – including CorelDRAW, MindManager, Parallels, and WinZip – to inspire users and help them achieve their goals.


    It is our policy and practice to offer equal employment opportunities to all qualified applicants and employees without regard to race, color, age, religion, national origin, sex, political affiliation, sexual orientation, marital status, disability, veteran status, genetics, or any other protected characteristic.

    Appropriate accommodation will be provided upon request as required by Federal and Provincial regulations and Company Policy. LI-Remote
    #


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