Account Manager - Calgary, Canada - North Strategic

North Strategic Calgary, Canada

Found in: Talent CA C2 - 6 days ago

Full time

Description

Job Description

Our preferred Account Managercandidate will have experience crafting and executing both traditional PR and social media programs. We're looking for a passionate team player with very strong creative, strategic thinking and organizational abilities.

We're looking for a strategic, creative and analytical thinker who can create cross-channel media strategies for our clients. Ideally, this candidate will have agency experience developing broadly integrated marketing strategies.

Some of the amazing work you'll do:

Developing and supporting PR and social media communication deliverables to meet client objectives, including pitching magazines, bloggers, online publications, newspapers, television, radio, etc.

Drafting and editing media materials including editorial pieces, media advisories, press releases, fact sheets and briefing books. Strong writing skills are required.

Written and verbal outreach with media contacts; strong relationships with media is required.

Strategic thinking capabilities to support the development of innovative campaigns; a creative thinker

Oversee fully integrated communications including influencer, social media and digital programs for existing and new clients

Demonstrate an expert understanding of how social/digital and online community engagement integrates into a complete communications program

Client experience in Retail, CPG, B2B, and/or Tech is considered an asset

Strong client management and leadership skills

Providing timely feedback to management on progress against goals

Building and managing project budgets

Ability to work in a collaborative, fast-paced environment

Ongoing tracking and knowledge of industry & brand best practices

Ability to contributing to a positive culture of collaboration, coaching, development and mentoring for junior team members

Qualifications

Our ideal candidate will also possess the following:

Post-graduate diploma in Public Relations, Corporate Communications or related discipline

Strong communication skills in either Mandarin or Cantonese is ideal

Experience in an agency environment with a focus on media relations and influencer relations is ideal

B2B, Technology, Consumer and/or Retail communications experience

Excellent communication skills, dynamic, team player, excellent time management and organizational skills and is detail-oriented

Strong proficiency in social platforms (Facebook, X (Twitter), TikTok, LinkedIn, Facebook, Pinterest, YouTube, Instagram, etc....), and base knowledge of effective measurement frameworks for social programs

Experience managing influencer campaigns from beginning to end which includes identification, vetting, pitching negotiation, contracting, content review/management & amplification

Strong understanding of nuances with influencer/creator contract & able to effectively negotiate

Strong relationships with influencers and/or influencer agencies

Familiarity with paid social/amplification as it relates to influencers/creators

Experience leveraging an influencer campaign marketing tool is a plus

An unwavering positive attitude to opportunities and challenges in an ever-changing environment

Interest in multicultural marketing

Multiple language skills is essential

Media relations experience is essential

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