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    Director of Product Marketing - Ontario, Canada - Acxiom

    Acxiom
    Acxiom Ontario, Canada

    1 week ago

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    Description

    Are you a strategic thinker with strong marketing acumen? Are you passionate about marketing technology? Do you enjoy being involved at the ground floor with multi-faceted projects? As Partner Marketer Director, you will be responsible for providing external and internal marketing support for our growing Adobe Experience Platform practice.

    As part of the global marketing team, you will interface closely with associates across sales, partner, product, strategy and sales enablement teams on partner program related efforts, planning and strategy.

    You will create and drive execution of outbound partner marketing activities and partner enablement.

    Partnering internally and externally, you are responsible for developing and executing various strategies and programs to drive pipeline, revenue and strengthen our brand presence and relationships.

    *Drive the marketing efforts to help achieve the strategic targets of our Adobe Experience Cloud practice

    Interface with Acxiom Adobe partner team and Adobe's marketing organization to plan, build and execute joint value proposition, messaging and co-marketing plans that support the collective vision and goals of the partnership.

    Work closely with the global marketing organization to collaborate on campaign and program execution and support the Acxiom partner organization's GTM goals.

    Areas of support will include events, digital, social media, marketing operations, PR/Comms, as well as overall sales enablement material development and thought leadership content development to fuel campaigns.

    Propose, influence, adapt and help deliver partner programs and activities to help generate leads, promote joint program awareness and influence partner executives, sales, and other influencing groups and/or end customers.

    Develop videos, provide sales enablement and training materials, create collateral, fact sheets, thought leadership assets, internal and external newsletter and more leveraging support across the larger marketing team.

    Support and content creation for corporate/partner portal and partner enablement tools and programs.
    Work with finance and legal teams when necessary and appropriate.
    Understand the latest demand creation techniques and identify opportunities for partner revenue acceleration.

    Work closely with sales on tracking marketing program impact and pipeline generation marketing strategies to support revenue growth targets.

    Stay knowledgeable and aware of partnership marketing activities/best practices external to Acxiom.
    BA/BS Business Administration, Marketing or equivalent; MBA preferred
    8+ years of partner marketing/program experience, preferably in a both a B2B and B2C context with a range of partner types
    2+ years of experience preferable with a marketing technology and/or services provider; Strong Powerpoint and creative skills plus project management skills

    Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion, or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics, or other protected status.

    #Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

    Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants:
    This position is not located in the aforementioned locations but applications for remote work may be considered.

    For information about this role under state or local equal pay or pay transparency laws, please contact .We are leaders in helping brands achieve the number one mantra for every business – know your customer.

    For fifty years, we've helped marketers deal with a fast-changing future of growing channels, data and technology.

    By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

    We're one of the marketing industry's most experienced, respected and forward-thinking leaders.

    For nearly fifty years, we've helped the world's best marketers understand their customers so that they can reach people with relevance rather than randomness.

    Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

    Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you're an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

    Our values represent our brand promise – to our clients and to our associates – and define our company culture.

    We highly recommend you create an account to monitor your resume submissions.

    Click on the Sign In link above to create an account or sign up at the end of your application.

    Follow Us on Twitter
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    Internal applicants need to apply for open positions through their Workday account. Please log into Workday and use the Find Jobs report to search for and apply for positions posted internally.

    Attention Colorado, California, Connecticut, Maryland, Nevada, New York City, Ohio, Rhode Island, and Washington Applicants:
    This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact .


    Attention Mexico Applicants:
    Please see our Privacy Policy notice here ( .
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