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    Digital & Ecommerce Manager - Burnaby, BC, Canada - Smart, Savvy

    Smart, Savvy
    Smart, Savvy Burnaby, BC, Canada

    1 week ago

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    Description
    You're a talented e-commerce and web management professional with digital media planning and budgeting experience.

    Energetic and data-driven, you enjoy diving deep into the numbers and finding ways to optimize the online experience for your customers.

    You enjoy collaborating with internal teams and external partners, coordinating details to ensure every project is completed well and crushes the company's KPIs.

    We're pleased to partner with our client, Specsavers, in their search for a Digital eCommerce Manager.

    This role involves maintaining the current website, launching a new e-commerce platform, and working closely with agency partners to optimize the digital media performance.

    The right person for the role has e-commerce and web management experience, strong communication and interpersonal skills, and can manage large budgets.

    Specsavers is a global optical brand that works with their store partners to provide the best value eyewear and eyecare for their customers.

    This is a hybrid role that requires working 3 days a week from their headquarters in Burnaby, BC.
    Maintain the website with up-to-date content
    Optimize digital customer journeys for online booking, contact lens and glasses purchases
    Lead SEO and AdWords strategies to ensure online visibility is optimal
    Plan, launch, run, and optimize the e-commerce website in partnership with various internal partners
    Work with the marketing department to drive traffic and conversions by managing, developing and executing content, campaigns, and price promotions
    Manage relationships with digital agencies and other partners
    Collaborate with the team to create a strategic roadmap aimed at optimizing ad spend, A/B testing and enhancing overall efficiencies in digital advertising efforts
    Serve as the subject matter expert on digital media best practices and present findings and strategic recommendations to senior management
    Create digital reports and dashboards
    Monitor, analyze and report on site analytics and campaign metrics, translating data into actionable insights
    Assist in the development of regional e-commerce, digital analytics strategies, pulling together best practices and learnings from other markets
    5+ years' experience in web management and e-commerce
    ~ Post-secondary education in Business of Computer Science
    ~ Experience in digital media planning and budgeting
    ~ Ability to manage large budgets, coordinate activity with internal teams and external agencies
    ~ Data-driven and experience fulfilling business KPIs
    ~ Strong understanding of web technologies and production processes involved in online development
    ~ Adobe Photoshop, SEO Monitor, web analytics programs like GA4, CMS tools like Drupal/Contentful)
    ~ Excellent time management and prioritization skills, able to manage multiple projects in a fast-paced team environment
    ~ Experience working with IT and used to understanding the technical setup
    ~ Smart, Savvy + Associates is a specialized recruitment agency that's dedicated to helping companies find and hire fundraising, marketing, and communications professionals at all levels, from coordinators to C-suite. Based in Vancouver, BC, this team of recruiters have an in-depth understanding of these industries and work diligently to connect clients with best-in-class talent. #
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