- Manage and optimize the marketing & sales technology stack, including Hubspot, Salesforce, Metabase, Segment, Linkedin Insights, Sales Navigator, Funnel, ADA Chabot, etc.
- Ensure all systems are integrated and functioning properly to support seamless data flow and accurate reporting.
- Coordinate marketing campaigns across various channels, ensuring alignment with the overall marketing strategy.
- Collaborate with cross-functional marketing teams to create campaign timelines and track progress.
- Monitor lead flow, ensuring leads are captured and distributed efficiently to the appropriate teams.
- Manage lead databases, ensuring data cleanliness and proper segmentation.
- Optimize lead nurturing workflows to increase lead engagement and conversion rates.
- Identify opportunities for improving lead quality and conversion rates through data analysis and feedback from sales teams.
- Identify data sources, collect, clean, and analyze revenue data to derive actionable insights.
- Develop dashboards and reports to provide stakeholders with clear visibility into campaign performance, conversion rates, customer acquisition costs, and ROI.
- Develop and maintain data segmentation for targeted marketing campaigns.
- Monitor and report on marketing & sales KPIs to measure the success of go-to-market efforts.
- Set up and maintain marketing automation workflows, including lead scoring, lead nurturing, and email campaigns.
- Continuously optimize marketing automation processes for increased efficiency and effectiveness.
- Establish standardized marketing processes and workflows to ensure consistency and efficiency.
- Document marketing procedures, guidelines, and best practices to facilitate knowledge sharing and onboarding of new team members.
- Assist in managing the marketing & sales budgets by tracking expenses and evaluating ROI of various acquisition activities.
- Provide recommendations for resource allocation based on budget analysis.
- Collaborate with Finance and go-to-market Leaders to ensure effective budget planning and utilization.
- Establishing a partner referrals management process in Salesforce
- Clean up reports and dashboards for the Sales and Agency Partner Program (APP) team to provide a clear view of lead flow, opportunities, and performance.
- Advanced proficiency in data analysis tools and techniques, such as Excel, SQL, Metabase, or Tableau.
- Experience with Salesforce and Hubspot is a must, including proficiency in data administration & management within these tools.
- Excellent analytical and problem-solving skills, with the ability to synthesize complex data into actionable insights.
- Strong leadership and project management capabilities to lead initiatives and drive process improvements.
- Effective communication and presentation skills to convey complex information to various stakeholders, including senior management.
- Collaborative and team-oriented approaches, with the ability to work cross-functionally and influence decision-making.
- Strong business acumen and strategic thinking, with a focus on driving revenue growth and business success.
- Experience in the technology or SaaS industry and knowledge of subscription-based revenue models.
- employee stock options
- health benefits
- 3 weeks vacation
- 7 life leave days
- 2 Level Up days for professional development
- 1 volunteer day
- Summer hours (off every other Friday from June - September) and office closed during the holiday break (Dec 23 - Jan 1st)
- 4 week sabbatical after 4 years with us
- paid parental leave
- $5000/year professional development allowance (you can take courses, buy books, attend conferences, cover certifications, etc)
- $1000/year wellness/home office allowance
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Senior Revenue Operations Manager - Vancouver, Canada - Rewind Software
Description
Job DescriptionAs a Senior Revenue Operations Manager, you will assume a leadership role within our operations team, responsible for overseeing and optimizing revenue-related processes and driving strategic decision-making. Your expertise in data analysis, revenue forecasting, and process optimization will be instrumental in achieving revenue goals, enhancing operational efficiency, and guiding cross-functional teams. By providing valuable insights and implementing best practices, you will play a crucial role in shaping the company's revenue growth and overall success.
Duties and Responsibilities:
MarTech & SalesTech Management:
Campaign Management:
Lead Generation and Nurturing:
Data Management, Analytics and Reporting:
Marketing Automation:
Process Development and Documentation:
Budget Management:
Salesforce System Enhancements:
Our ideal candidate has a Bachelor's degree in Business, Finance, Economics, or a related field, as well as 4+ years experience as a revenue analyst, sales operations analyst, or in a similar revenue-focused role.
You also have:
The anticipated annual base salary range for this position is CAD $85,723 – $113,980. The salary offered will be determined based on the candidate's experience, knowledge, skills, and other qualifications.
Additional InformationWe strongly encourage candidates of all different backgrounds and identities to apply. Each new hire is an opportunity for us to bring in a different perspective, and we are always eager to further diversify our company. Rewind is committed to building an inclusive, supportive place for you to do the best and most rewarding work of your career.
Our package includes: