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    Remote Marketing Lead - Mississauga, ON, Canada - Maple Leaf Foods

    Maple Leaf Foods background
    Description

    At Maple Leaf Foods, we are actively seeking a dynamic and outcome-driven individual for the role of Marketing Manager - Wieners.

    Reporting to the Marketing Director – Established Categories, this individual will play a pivotal role in the strategic review and planning process for this important category.

    This individual will work in close collaboration with our Brand Marketing team to create impactful campaigns, partner with Sales to shape channel development strategies, and remain agile to the evolving dynamics of the category.

    The ideal candidate for this role is a well-rounded individual, equipped with a strong business acumen and a consumer-oriented marketing leadership style.

    Any MLF team member interested in being considered for this role are encouraged to apply online by November 17, 2023.

    Formulate and champion marketing strategies designed to achieve category objectives, foster channel growth, and attain market share targets
    Take charge of the annual strategic business reviews and planning processes for the category
    Collaborate closely with teams in Research & Development, Revenue Management, Finance, CSD, Supply Chain, and Operations to inform decisions that drive achievement of in-year goals and lay the foundation for future growth plans
    Continuously monitor market trends, consumer preferences, and competitive landscape to provide real-time insights that can inform marketing strategies and product development decisions
    Bachelor's degree in Business or Marketing, with experience in a CPG organization preferred

    Demonstrate a proactive and performance-driven mindset, exhibiting a strong bias for action and the ability to thrive in a fast-paced environment.

    Excel in project management, paying attention to detail and showcasing superior organizational skills

    Commercial Acumen and P&L Management– Solid understanding of key drivers of the P&L with ability to recommend changes required to move the business forward.

    Critical Thinking and Insights– Able to analyze and draw conclusions from internal & external data sources demonstrated through building, tracking, and course correcting business plans to achieve targets.

    Sales Knowledge and Connectivity– Demonstrate understanding of customer strategies and motivations and applies accordingly to marketing planning process & initiative execution.

    Leadership and Influence– Skilled in mobilizing and motivating cross functional teams to achieve commercial objectives.
    What We Offer at

    Maple Leaf Foods:

    Being part of a high-performance, people-focused company that has an inspiring and unique vision to become the most sustainable protein company on earth, and a deep commitment to sustainable protein across North America.

    A hybrid work model that embraces remote work for eligible roles, helping team members achieve work-life balance—combining the best of both spending time working remotely, benefitting from focus time, and purposeful collaboration in the office setting.

    Defined Contribution Pension Plan with company matching that starts on your first day of employment.

    Supporting our deep commitment to community impact, we offer up to two paid days annually to volunteer at a cause of your choice.

    We're a carbon neutral food company on a purposeful journey to Raise the Good in Food through better nutrition, safer food and workplaces, more humane animal care, and environmental sustainability efforts that protect our planet.

    We care about our communities and commit to reducing food insecurity in Canada. We're passionate about food.

    For more than 100 years, we've made delicious, healthy protein that Canadians love under iconic national and regional brands, like Maple Leaf, Schneiders, and Greenfield Natural Meat Co.

    We are one of the only food companies in Canada to set science-based targets.
    We aim to reduce our environmental footprint by 50% by 2025.
    We're a global food company with more than 13,500 team members. We operate sites in 20+ locations across Canada.

    Championing diversity and inclusion is a critical component to advancing our collective purpose and vision and living the Maple Leaf Leadership Values.

    We believe in building, investing in, recognizing, and rewarding remarkable people who value an inclusive workplace, embrace all forms of diversity, and commit to including every voice in our collaborative environment.

    They guide the decisions we make for all our stakeholders:
    our consumers, our customers, our people, our communities, our shareholders, and the environment.
    High Performance

    We thank all applicants for their interest in exploring employment opportunities with Maple Leaf Foods; Applicants may be subject to a background check and must meet the security criteria designated for the position.

    Championing diversity and inclusion is a critical component to advancing our collective purpose and vision, living the Maple Leaf Leadership Values, and delivering winning results.

    Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired; Disclaimer:

    Please note that salaries posted on sites other than the MLF Careers Page are not a reflection of Maple Leaf Foods and are an estimated salary range provided by that particular job board.

    Maple Leaf Foods offers competitive wages and an attractive total rewards package, which will be discussed during an interview with our Talent Team.

    #There's no limit to how far you can take your career at Maple Leaf Foods.

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