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Digital Marketing Expert - London, ON, Canada - JOB BANK CANADA
Description
OverviewLanguages
English
Education
~ College/CEGEP
Experience
1 year to less than 2 years
Responsibilities
Tasks
Develop policies
Supervise professional and support staff and students
Train and supervise staff
Administer programs to promote industrial and commercial business investment in rural and urban areas
Perform administrative tasks
Plan development projects
Develop venture capital sources
Recruit and hire staff
Respond to enquiries from members of the business community concerning development opportunities
Provide advice on procedures and requirements for government approval of development proposals
Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
Develop social and economic profiles of urban and rural areas to encourage industrial and commercial investment
Conduct comparative research on marketing strategies for industrial and commercial products
Prepare reports, research papers, educational texts or articles
Act as spokesperson for an organization
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
Develop, implement and evaluate communication strategies and programs
Gather, research and prepare communications material
Initiate and maintain contact with the media
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
Prepare sports, literary, performance or other contracts
Provide consulting services to government and other organizations
Conduct analytical marketing studies
Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
Review and evaluate commercial or industrial development proposals
Design market research questionnaires
Develop portfolio of marketing materials
Evaluate customer service and store environments
Design, conduct and analyze quantitative and qualitative research projects
Develop feasibility studies
Conduct online marketing, E-commerce and Website promotions
Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
Prepare funding applications
Develop marketing strategies
Ensure appropriate business/commercial licenses are in place
Deliver presentations at conferences, workshops or symposia
Develop and implement business plans
Maintain and manage digital database
Write and edit press releases, newsletter and communications materials
Consult with clients after sale to provide ongoing support
Supervise office and volunteer staff
Supervision
~3-4 people
Experience and specialization
Computer and technology knowledge
MS Office
MS Outlook
MS Windows
MS Excel
MS PowerPoint
MS Word
Spreadsheet
Additional information
Work conditions and physical capabilities
Work under pressure
Tight deadlines
Fast-paced environment
Attention to detail
Overtime required
Large workload
Physically demanding
Personal suitability
Client focus
Efficient interpersonal skills
Excellent oral communication
Flexibility
Organized
Team player
Reliability
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