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    Responsable data marketing analytics H/F - Toronto, ON, Canada - Flipp

    Flipp
    Flipp Toronto, ON, Canada

    1 week ago

    Default job background
    Description

    Flipp is on a mission to help shoppers provide for their families by making life more affordable by leveraging technology.

    We work with the largest retailers and manufacturers in the world to help them transform their businesses and connect them with millions of shoppers through our next-generation digital shopping marketplace.

    Our award-winning Flipp app is used by millions of shoppers every week to make better purchase decisions and to save 20-40% off their bills.

    Flipp's Shopper Consideration Platform allows retailers and manufacturers to create digital experiences from their savings & deals content. These experiences help Shoppers decide what to buy and where to buy it.

    The Manager of Marketing Science is an expert in all five sub-disciplines of Marketing Science—tracking and measurement, data visualization, testing and evaluation, data integration, and statistical modeling.

    You are a creative problem-solver with the ability to run good controlled experiments to test hypotheses.

    This manager is responsible for supporting the Lead in designing and executing analytical studies to measure the sales impact of various testing activities and uncover potential business opportunities and industry insights.

    Experience in a range of marketing analytics projects and techniques from statistical analysis such as Marketing Mix Modelling (MMM), linear regression and digital attribution is essential in this role along with interest in developing innovative new approaches to marketing science and analytics.

    You will also be responsible for refining people and processes to improve ways of working across the teams and coach for optimum growth and performance while supporting the drive for incremental revenue or mitigating revenue risk through testing and measurement opportunities.

    You will leverage your leadership, coaching, and marketing analytics capabilities to drive strong long-term partnerships and flawless cross-functional execution as the thought leader in your space.

    Build out the Marketing Science Framework and Team Structur e

    Training and onboardin

    g:
    Support onboarding meetings/training, develop training and onboarding plan for new hires
    ~ Support in Leading Measurement Initiatives and Projects
    Work with partners to deliver thought leadership, look for new ways to enhance, develop or execute data-driven solutions and insights through measurement, advanced analytics strategy and, business analysis
    Build strong relationships with 3rd party providers to ensure fair measurement and ingestion of data to drive strong results for Flipp

    Digital Media Landscape:
    Understand how Flipp compares to competitors and foresee potential issues with comparable metrics, Build content to inform team and cross-functional partners
    Marketing Science Lead in customer meetings as it relates to measurement and will employ a consultative solutions approach to develop the best solution for our desired outcomes
    preferably in marketing analytics and related to testing and measurement
    ~Excellent communication skills — ability to tell a story based in data and simplify complex concepts
    ~ Strong written and oral communication and presentation skills, which includes communicating complex technical concepts to non-technical audiences
    ~ Clear understanding of data, data management, data infrastructure, and marketing applications
    ~ Creative problem-solving skills that help you find new solutions
    ~ Experience in Data Science and/or Data Engineering (e


    g:
    statistical modeling, data wrangling, data flow automation etc.) is an asset

    From working with top technologies to sending you to industry-leading conferences, we will make sure you have all that you need to expand your knowledge and grow your career.

    We have been recognized through numerous accolades over the past three years including Best Workplaces in Canada, Deloitte 50 Best Managed, Best Workplaces in Canada for Women, Most Admired CEO and Top 10 Most Admired Corporate Cultures.

    If you're interested in working with us on the future of shopping, fill out the fields below and submit your application.

    We understand that the most creative solutions require diversity in thought and life experiences.
    Flipp is an equal-opportunity employer and values diversity, equity & inclusion.

    We do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

    Accommodations are available on request for all aspects of the selection process.
    #
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