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    Senior Manager, Education - Toronto, ON, Canada - EightSix Network Inc

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    Description
    , and related web properties including , is the largest private Canadian immigration resource attracting millions each month. As Canadian immigration targets continue to hit record levels year over year, CanadaVisa has remained an industry leader in providing web tools and services to those seeking to come to Canada and newcomers alike.

    CanadaVisa's mission is to empower newcomers throughout their entire immigration journey to Canada by providing access to reliable and digestible information, advice, and services.

    We take pride in the positive, significant impact we have on the journey of newcomers to Canada across all of our digital channels.

    The Role

    As we continue to scale and diversify our audience, channels, services, and technology products, we are searching for a self-motivated, organized, and technologically adept Senior Manager, Content & Product.

    This role will be crucial in maintaining our reputation as a leader in the Canadian web content space. We are seeking someone eager to grow with our organization, allowing us to help more and more Canadian newcomers. This role is initially remote, but we are opening an office in Toronto in the fall.
    Duties and Responsibilities
    With the help of executive and existing content team, you will develop a deep understanding of immigration content
    Define our audiences and user personas in a systematic way
    Develop content strategies with the executive team to better serve the needs of our user base
    Implement content strategies with our content team
    Review and edit content written by our content team
    Use data-driven analysis to monitor the impact and success of our content strategies across our channels
    Discuss, prioritize, and plan web content and app projects with the executive team
    Take ownership over cross-functional web projects, helping us develop leading immigration technology
    Serve as a product manager for an early stage software product
    Requirements & Qualifications
    Skills
    Strong attention to detail and organizational skills
    Have knowledge of – or be willing to quickly and thoroughly learn about (significant support and assistance from our team will be provided) – Canadian immigration and related industries
    Able to work independently and take initiative
    Great technology skills and the ability to quickly learn new platforms (Notion, WordPress, Meta Ads, Google Sheets, Google AdManager, WebinarJam, etc.)
    Education
    ~ Bachelor's degree in a relevant field

    Experience
    ~2+ years of experience with web or app content
    ~2+ years of experience in people management with direct reports
    ~ Nice to have: 1+ years of experience in product/project management

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