-
Manager, Consumer Insights
1 week ago
CIBC Toronto, CanadaWe're building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what's right for our clients. · At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what ...
-
Consumer Insights Specialist
9 hours ago
McDonald's Toronto, CanadaCompany Description: · At McDonald's, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seri ...
-
Temporary Consultant- Consumer Insights
1 week ago
Subway Toronto, Canada**Region**: Toronto, Canada · Ready for a fresh, new career? Look no further because one of the world's most iconic brands can help you get there. · Why Join Us? · At Subway, "better" is baked into our DNA. We are a brand that believes in continued improvementin our lives, our bu ...
-
Subway Toronto, Canada**Region**: Toronto, Canada · Ready for a fresh, new career? Look no further because one of the world's most iconic brands can help you get there. · Why Join Us? · At Subway, "better" is baked into our DNA. We are a brand that believes in continued improvementin our lives, our bu ...
-
TD Bank Toronto, Canada399741BR · Marketing · Toronto, ON · March 7, 2023 · Company Overview · Department Overview · The Manager, Consumer Insights role is part of the Customer Experience & Insights group (CX&I) within Marketing. This group is a central source of customer insights and analysis which su ...
-
McCain Foods Toronto, Canada**Position Title**: Consumer & Operator Insights Intern - Toronto, Ontario - May 2023 · **Position Type**: Temporary - Full-Time · **Position Location**: Oakbrook Terrace · **Requisition ID**: 20118 · Potatoes. French Fries. Taters. You love them, we make them. In fact, we make 1 ...
-
McCain Foods USA, Inc. Toronto, Canada**Position Title**:Consumer & Operator Insights Intern - Toronto, Ontario - May 2023 · **Position Type**: Temporary - Full-Time · **Position Location**:Oakbrook Terrace · **Requisition ID**: 20118 · Potatoes. French Fries. Taters. You love them, we make them. In fact, we make 1/3 ...
-
Consumer Insights Manager, Guest and Brand
1 week ago
Cineplex Toronto, CanadaWork location: · Home Office 1303 Yonge St · City: · Toronto · What you will do: · **Responsibilities**: · - Provide actionable recommendations to drive brand growth, overseeing all aspects of consumer, brand research, and leading vendor research relationships · - Manage customer ...
-
Consumer Insights Analyst
9 hours ago
Trophy Foods Inc Mississauga, CanadaTrophy Foods is Canada's leading supplier of high-quality edible nuts, dried fruit and confectionery products. We pride ourselves on providing the highest quality products, at the best value, through our direct channel of global grower relationships. · Trophy Foods Inc. is Canadi ...
-
Consumer Insights Intern
6 days ago
Keurig Dr Pepper Mississauga, CanadaJob Overview: · **Consumer Insights Intern** · Duration: 8 months (May 6, 2024 to Dec 20, 2024) · Location: Mississauga · Calling all passionate and ambitious students Get ready to ignite your career with an unforgettable internship experience at Keurig Dr Pepper Canada - a compa ...
-
Manager, Consumer Insights
1 week ago
Kraft Heinz Company Toronto, ON, CanadaManager, Consumer Insights – Global Disruptive Innovation page is loaded · Manager, Consumer Insights – Global Disruptive Innovation · Apply locations Toronto - Queen's Quay - Headquarters time type Full time posted on Posted 2 Days Ago job requisition id R-81764 Job Descripti ...
-
Director of Consumer Insights
5 days ago
The Kraft Heinz Company Toronto, Canada Full timeDescription · The Director of Consumer Insights will lead the function for the Canada market and will partner with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy, with a consumer-informed forward-thinking approach. This ...
-
Director of Consumer Insights
1 week ago
Kraft Heinz Company Toronto, ON, CanadaAll posting locations: Toronto, Ontario, Canada · Job Function: 05 - Marketing · Date Published: 24-Apr-2024 · Ref #: R-81848 · Description & Requirements · The Director of Consumer Insights will lead the function for the Canada market and will partner with the Business ...
-
Manager, Consumer Insights and Analytics
2 days ago
Woodbine Entertainment Etobicoke, CanadaReporting to the Sr. Marketing Manager, Wagering, the Manager Consumer Insights and Analytics, will play a key role in driving growth of Woodbine wagering through overseeing the delivery of customer insight and behavior research and effectively evaluating and measuring the impact ...
-
Manager, Consumer Insights and Reporting
4 days ago
Samsung Electronics Canada Mississauga, CanadaAt Samsung Electronics Canada, we take pride in the creativity and diversity of our talented people - they are at the forefront of everything we do. Their skillset and mindset drive our continued success. We want the best of the best at Samsung to join our team, not just those wh ...
-
Consumer Research and Insights Manager
9 hours ago
Bayshore HealthCare Mississauga, CanadaTranslating business needs into analytics requirements to support decisions and workflows with required information · - Developing and building frameworks and processes to analyze unstructured data as well as data from traditional sources · - Identify opportunities to improve pro ...
-
Sr. Manager- Consumer Insights
1 week ago
Kraft Heinz Company Toronto, ON, CanadaAll posting locations: Toronto, Ontario, Canada · Job Function: 05 - Marketing · Date Published: 26-Apr-2024 · Ref #: R-81936 · Description & Requirements · As the key strategic business partner and consumer insights lead for the Canadian and US coffee business, you will ...
-
Sr. Manager, Consumer Insights
1 week ago
Kraft Heinz Company Toronto, ON, CanadaSr. Manager, Consumer Insights - Taste Elevation page is loaded · Sr. Manager, Consumer Insights - Taste Elevation · Apply locations Toronto - Queen's Quay - Headquarters time type Full time posted on Posted 3 Days Ago job requisition id R-77696 Job Description · As the key s ...
-
Temporary Consultant- Consumer Insights
4 days ago
Subway Toronto, CanadaAbout the Role · : We have an exciting opportunity to support our Marketing & Culinary team as a Temporary Consultant- Consumer Insights based in Canada. The Temporary Consultant- Consumer Insights 7-month role covering for a maternity leave will be tasked with being the impartia ...
-
Sr. Manager, Consumer Insights
4 days ago
The Kraft Heinz Company Toronto, Canada Full timeDescription · As the key strategic business partner and consumer insights lead for the Canadian and US coffee business, you will have the opportunity to directly impact growth on iconic brands including Maxwell House, Gevalia, and IHOP. In this role, you will impact the coffee b ...
Manager- Consumer Insights - Toronto, ON, Canada - Kraft Heinz Company
Description
All posting locations: Toronto, Ontario, Canada
Job Function: 05 - Marketing
Date Published: 22-Apr-2024
Ref #: R-81764
Description & Requirements
As a key strategic business partner and consumer insights subject matter expert for the Global Disruptive Innovation team, you will have the opportunity to directly impact growth for our global brand portfolio. This person will lead the consumer and marketplace learning agenda across brands and channels to identify innovation opportunities rooted in consumer behavior that drive top and bottom-line growth for Kraft Heinz and retail partners.
This role requires a person who can be:
Strategic: Be a strategic business partner to the marketing team and a key agent for organizational change. Demonstrate understanding of the consumer, research methodologies/techniques, standard processes, and experience to drive the business forward.
Influential: Influence the organization and work seamlessly with cross-functional teams. Engage with senior management and present insights to senior executive leaders.
Impactful: Influence "so-what's" by making concrete recommendations routed in deep understanding of marketing, business, and consumer. Robust communication and interpersonal skills collect disparate pieces of data together into a cohesive and compelling story.
An Owner : Independent leader with the ability to get your dig into the details and craft a function against a blank slate without buying pre-packaged solutions or methodologies.
Collaborative: Ability to build and maintain partnerships within agile pods and within functions across the organization.
Flexible: Be flexible and creative to adjust to changing priorities and business challenges. Ability to thrive in ambiguity, while showing strong drive for results and adaptability.
Self-Starter: Ability to demonstrate a high degree of independence, resiliency, leadership/ownership, with limited oversight.
Essential Functions & Responsibilities
Strategic insight leadership for Global Disruptive Innovation initiatives.
Leverage in-depth knowledge of consumer and culinary trends, competition, and consumer and shopper behavior to ideate and encourage growth strategies.
Develop and lead agile research plans for new products using risk-based approaches and forward-thinking methods across whitespace identification, opportunity assessment, innovation forecasting, and innovation validation (consumer testing and/or in-market testing).
Identify ways to drive speed through experimentation to learn and implement all opportunities.
Evaluate sales impact of innovation and identify lessons learned to improve trial, velocity, and incrementally of future innovation.
Help develop research Best Practices for the organization.
Work with research vendors to provide outstanding research approaches for agility, speed, and breakthrough insights.
Expected Experience & Required Skills
Proven Strategic Insights/Consumer Research experience, preferably within CPG.
Proficient in various market research techniques, including both qualitative and quantitative methods.
Experience working with both primary and secondary data sources.
Expert knowledge of syndicated research tools (e.g. Nielsen, Circana, etc.).
Strong storytelling skills and ability to influence all levels of an organization.
Proficient with innovation and custom research methods for CPG products required.
Experience using syndicated services (e.g. Nielsen or IRI Scanner, Mintel, Numerator and Panel Data, Technomic, etc).
Strong analytical skills, including pricing and designing and implementing in-market tests.
Ability to lead multiple projects simultaneously.
Excellent communication, organization, and presentation skills (written, oral, and across Microsoft Office Suite).
This is a Hybrid role with 2-3 days a week in the local office, with limited travel or visits to external locations; offices are open workspaces.
About Us
Kraft Heinz is a global food company with a delicious heritage.With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch.We're on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet.We're proud of where we've been – and even more thrilled about where we're headed – as we nourish the world and lead the future of food.
Why Us
We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.
Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we're growing something great here at Kraft Heinz.
Kraft Heinz is an Equal Opportunity Employer that prohibits discrimination or harassment of any type. All qualified applicants are considered for employment without regard to race, color, national origin, age, sex, sexual orientation, gender, gender identity or expression, disability status, protected veteran status, or any other characteristic protected by law. Applicants who require an accommodation to participate in the job application or hiring process should contact
Not ready to apply?
Stay connected by joining our Talent Network